How do I sell tickets online for my event?

Selling tickets online no longer requires an agency or a separate platform. You create your event, set the prices and send a link to your audience. Below are the exact steps and what you need to know about online payment and access control.

Short answer

Create your event on a ticketing platform: title, date, venue and description.
Set ticket categories (general, VIP, early-bird) with prices and stock.
Set up online payment by card or another method accepted by the platform.
Share the purchase link on social media, newsletter and your website.
At the entrance, validate tickets using the QR code on the attendee's phone.

Steps to selling tickets online

Create the event: name, date, time, venue, cover image and description.
Add ticket categories with different prices (free, paid, VIP, early-bird, group).
Connect a payment account (Stripe, PayPal or a local processor) to receive funds.
Publish the event page and share the link on all your channels.
Validate tickets at the entrance by scanning the QR code with a phone or a dedicated scanner.

Examples by event type

Conference: per-day or per-session tickets, QR code on the printed badge at accreditation.
Concert / festival: general and VIP tickets, access control across multiple zones.
Workshop: limited seats, registration form with extra questions.

Common mistakes

Opening sales too late — the audience has no time to plan attendance.
Not setting a maximum stock and overselling beyond venue capacity.
Checking tickets on paper or with Excel lists at the entrance — long queues and errors.

How 4myevents helps

4myevents does not process online payments: you record each ticket sold and mark its payment status manually.
Several ticket types (Standard, VIP, Early Bird), each with its own price and quota; overselling is blocked.
One-click check-in from the attendee list — no extra equipment needed.